Launching a Capsule Sneaker Collection: Colorways, Story & Merchandising
Launching a Capsule Collection: Colorways, Story, and Merchandising Introduction: Why Capsule Collections Drive Hype In today’s sneaker industry, capsule collections are a proven strategy for building exclusivity, excitement, and brand identity. Unlike standard wholesale releases, capsules focus on storytelling, curated design, and limited availability. For B2B buyers, partnering with professional Sandals Manufacturers and trusted Men…